This week I learned about how to increase my Google Ads quality score. I learned that you do not need tot necessarily change your keywords if they are already relevant, but update your call-to-actions and landing page. I found this interesting that changing your keywords does not change your score a lot if they are already relevant to your product. This makes me realize that there is a lot of psychology to marketing. We are trying to get people to buy our product consciously and subconsciously. We also set up Google Analytics. I feel like this program will be really beneficial to my business and help motivate me. When I see numbers growing I get excited. I want to gain more success and it drives me to work harder. I am very grateful for these programs that analyze everything so that I can manage my time effectively with my business. Overall, I have learned that a lot of analytical things go in to creating a business. We need both the analytical and creative side to be successful.
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