This week I learned a lot about keywords and how to use Google Ads. Using keywords and Google Ads will help your company gain clicks, and ultimately increase sales. Finding keywords for your product can be a bit difficult. I found that I was struggling to find multiple keywords for my stock photos that I am selling. I did not want to be too broad, but also not too specific. Finding a right middle ground is important with keywords. I am glad that Google Ads shows your businesses statistics so that you can quantify things. Knowing which keywords are doing better than others will help you connect with your audience. I am excited to start using my keywords and seeing how it impacts my business. I am also excited to see which stock photo people buy the most. This will help me create more keywords and tailor my business to my audience.
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